The Team
Behind Aurora Electric.
We're a family-owned electrical company built on honest work, clean installations, and a commitment to showing up for every customer — every time.
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5★
Google Rated
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500+
Jobs Completed
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100%
Licensed & Insured
Quality Guaranteed
Workmanship warranty on all jobs
Our Story
Built on Integrity, Powered by Craft
Aurora Electric LLC was founded with a simple mission: bring professional-grade electrical work to Northeast Florida homeowners with the care and accountability that only a locally owned company can offer. We got tired of seeing homeowners get burned by surprise invoices, sloppy installs, and contractors who never call back.
From our first landscape lighting job to our growing specialization in EV charger installations and smart home automation, we've stayed true to that founding belief — do excellent work, be honest about the price, and treat every home like it's your own.
Today, Aurora Electric serves homeowners across St.Augustine, World Golf Village, Nocatee, Ponte Vedra, and beyond — and every job still gets the same hands-on attention it did from day one.
"Every homeowner deserves an electrician they can actually trust — one who shows up, does the work right, and prices it honestly."
What Drives Us
Our Core Values
These aren't just words on a wall — they're the principles behind every estimate, every install, and every interaction with our customers.
Integrity First
We say what we'll do and do what we say. No hidden fees, no bait-and-switch estimates, no surprises on your invoice.
Quality Workmanship
We take pride in every installation. Clean wiring, neat finishes, and code-compliant work — because details matter.
Customer First
We listen before we act. Every job starts with understanding what you actually need — not just selling you the most expensive option.
Stay Current
From EV chargers to smart home automation, we invest in training so you get modern solutions done right.
Meet the Owner
Richard Darling, Founder & Master Electrician
Richard built Aurora Electric on the foundation of doing things right — not fast, not cheap, but right. With years of hands-on experience in residential electrical work, EV installations, landscape lighting, and smart home systems, Richard brings a craftsman's mindset to every single job.
As a Northeast Florida local, Richard understands what homeowners in this community need: a reliable electrician who picks up the phone, shows up on time, and stands behind their work.
- Fully licensed and insured in the State of Florida — protecting you on every job.
- EV charger certified — trained to install all major brands including Tesla, ChargePoint, JuiceBox, and more.
- Smart home specialist — certified to configure and install leading automation systems for modern homes.
- Northeast Florida based — serving Jacksonville, Fleming Island, Orange Park, Ponte Vedra and surrounding areas.
Our Journey
How Aurora Electric Grew & Evolved
From our first job to becoming Northeast Florida's trusted electrical specialists.
Aurora Electric Founded
Richard Darling launches Aurora Electric LLC with a clear mission — honest electrical work for Northeast Florida homeowners, priced fairly and done right.
Landscape Lighting Specialization
Growing demand from homeowners leads Aurora Electric to develop a dedicated landscape lighting design and installation service across the St. Johns County area.
EV Charger Division Launched
As electric vehicles surged in popularity, Aurora Electric specilized in Level 2 EV charger installations for homeowners across NE Florida.
Smart Home Services Added
Aurora Electric expands into smart home automation — installing smart switches, dimmers, thermostats, and full home automation systems for modern homeowners.
Why Homeowners Choose Us
The Aurora Electric Difference
Fully Licensed & Insured
We carry full liability coverage on every job in the State of Florida. You're protected from start to finish — no exceptions, no gaps.
Upfront, Honest Pricing
Free estimates, flat-rate pricing, and zero hidden fees. You'll know exactly what it costs before we ever pick up a tool.
Same-Day Availability
Electrical issues can't always wait. We offer same-day service for urgent problems across Northeast Florida — just give us a call.
Workmanship Guarantee
Every job is backed by our quality guarantee. If something isn't right, we'll come back and make it right — simple as that.
EV & Smart Home Experts
Certified to install all major EV charger brands and smart home automation systems. We stay trained on the latest technology so you don't have to.
Local & Family-Owned
We're not a franchise or a call center — we're your neighbors. You'll always talk directly to the owner and get the personal attention you deserve.
Why Homeowners Choose Us
Rated 5 Stars Across the Board
Our customers consistently rate us 5 stars on Google and Yelp — read what they're saying about our work and our team.
Meet Our Team
Every Aurora Electric technician is background-checked, licensed, and trained to
deliver exceptional results inside your home.
Owner
Marcus Webb
Licensed master electrician with 15+ years of experience. Marcus founded Aurora Electric with the goal of raising the bar for residential electrical service in Northeast Florida.
Senior
James Rivera
Specializing in panel upgrades and EV charger installation, James brings precision and attention to detail to every project he takes on.
Smart Home
Tanya Kowalski
Tanya's expertise in smart home systems and landscape lighting transforms ordinary homes into comfortable, efficient, beautifully lit spaces.
Let's Work Together
Ready to Work with a Team You Can Trust?
Get a free, no-obligation estimate on your next electrical project. We'll come out, assess the job, and give you an honest upfront quote.
Or email Richard.Darling@auroraelectric.net